Tsim Sha Tsui’s AEON SUPERMARKET at The ONE has unveiled a completely revamped store on August 1, 2026, following an extensive renovation that introduces new Home Coordy lifestyle sections, a beef bowl and udon专区, and a DAISO Japan concept space, with exclusive promotions running through August 16.
The Japanese retail giant’s popular supermarket location, situated in the heart of Tsim Sha Tsui, reopened its doors to eager shoppers on Saturday morning, marking the culmination of months of strategic redesign work. The overhaul represents a significant investment in the shopping experience, as AEON seeks to strengthen its foothold in Hong Kong’s competitive grocery and household goods market. The grand reopening celebration, dubbed “A Fresh Look • A Wonderful Experience,” features an array of limited-time offers, including deeply discounted lucky bags, free gifts, and exclusive member perks that are expected to draw significant crowds during the first two weeks of operation.
Bargain Hunter’s Dream: $79 Lucky Bags and Free Selfie Mirrors
One of the most enticing offers on the table is the $79 lucky bag redemption. Customers who spend HK$150 or more at the store can purchase one of these exclusive mystery bags, each containing six carefully selected items with a combined retail value reaching HK$200. That represents a staggering 39% discount on the content’s worth, making it one of the most aggressive promotional tactics AEON has deployed in recent months.
Additionally, shoppers hitting the HK$150 spending threshold will receive a complimentary selfie mirror—a practical gift for the photo-conscious consumer. Both offers are limited in quantity and available only while supplies last, with a strict one-per-receipt policy. Industry observers note that such aggressive giveaways are designed to drive foot traffic and encourage higher spending during the critical reopening phase.
DAISO Japan Exclusive: $28 Folding Cart Steals the Show
The newly integrated DAISO Japan section on LG1 is creating its own buzz with a unique redemption offer. Customers purchasing any DAISO merchandise totaling HK$128 or more can add a black folding cart to their purchase for just HK$28.
The cart, which has quickly become the item of conversation among bargain-hunting communities, is being praised for its versatility. “It is perfect for grocery runs, moving heavy items, or even taking on a staycation trip,” said one early shopper who completed the purchase on opening day. The cart’s utilitarian design and bargain price point have made it one of the most sought-after redemption items in the promotion lineup.
Premium Groceries and Home Goods at Deeply Discounted Prices
The reopening has also brought significant price reductions across a curated selection of food items and homeware. Among the standout deals:
- TOPVALU Tasmanian Beef Burgers (Japanese or French style, approx. 200g): Reduced to HK$55 for two pieces, down from HK$38.9 each
- Japanese Pork Belly Hot Pot Slices (approx. 200g): Priced at HK$39.9 per pack, a drop from HK$49
- POTECO Potato Rings (clear soup or salt flavor, 60g): Now HK$7.9 each or HK$15 for two, compared to the original HK$9.9
- Home Coordy Plush Slippers: Reduced to HK$29.9 from HK$49.9
- TOPVALU BESTPRICE Soft Pack Tissue (5-pack): HK$25 for two packs, originally HK$17.9 each
- TOPVALU Panty Liners (unscented or floral, 48 pieces): Now HK$15 per pack, down from HK$19.9
These price cuts reflect AEON’s strategy to position the revamped store as a go-to destination for both everyday necessities and premium indulgences.
Member and Credit Card Bonuses: Triple Points and Cashback
AEON is also rewarding loyal customers with enhanced benefits during the promotional period. AEON members purchasing featured items from the “Fresh Look • Wonderful Experience” collection will earn triple membership points, a significant multiplier that adds long-term value for frequent shoppers.
For those using AEON credit cards, the rewards are equally compelling. Mobile payments via the AEON HK app can yield up to 6% cashback, while physical card swipes offer up to 2% cashback. New card applicants going through the AEON HK mobile app can receive welcome rebates totaling up to HK$700.
What This Means for Hong Kong Shoppers
The reopening of AEON Tsim Sha Tsui signals more than just a store refresh—it represents a continued evolution in how Japanese retailers approach the Hong Kong market. By integrating home lifestyle concepts, dedicated food sections, and DAISO’s ultra-affordable product range under one roof, AEON is creating a one-stop shopping experience that competes directly with local supermarkets and lifestyle stores alike.
For consumers, the next 16 days present a rare opportunity to stock up on groceries, home essentials, and unique DAISO finds at heavily discounted prices. With limited quantities on all promotional items, early visits are strongly recommended. Those unable to make it during the promotional window should note that the store’s newly expanded sections—particularly the Home Coordy and beef bowl areas—are now permanent additions, offering ongoing value beyond the grand opening frenzy.
As the retail landscape in Tsim Sha Tsui continues to evolve, AEON’s ambitious renovation sets a new benchmark for what a modern supermarket can deliver: convenience, variety, and genuine savings—all under one freshly redesigned roof.