HONG KONG – AlipayHK and McDonald’s Hong Kong have partnered to launch a limited-time digital promotion, offering customers up to HK$15 in total savings through high-frequency cash coupons. Starting January 16, 2026, and running through January 31, 2026, the sixteen-day campaign provides users with a HK$5 instant discount when they spend HK$40 or more and utilize the AlipayHK QR code payment method at local McDonald’s outlets. The promotion is structured to allow eligible users to claim the coupon up to three times across the campaign period, maximizing individual savings.
This strategic collaboration aims to incentivize digital payments and boost customer traffic during the popular pre-Lunar New Year period, coinciding with McDonald’s seasonal menu launches. The vouchers are being distributed on a first-come, first-served basis, emphasizing the limited availability of these digital incentives.
Dissecting the Promotional Mechanics
The limited-time offer provides a structured mechanism for obtaining the discount. Each registered AlipayHK user is eligible to claim a $5 voucher once per week throughout the duration of the promotion, allowing for a potential total saving of $15 over the two-week campaign.
Key Campaign Details:
- Eligibility: Registered AlipayHK e-wallet users in Hong Kong utilizing the QR code scanning function. NFC ‘tap and go’ payments are excluded.
- Minimum Spend: HK$40 per transaction.
- Discount: HK$5 off immediately upon payment.
- Frequency Cap: Maximum of three claims per user (one redemption per week).
- Term: January 16, 2026, to January 31, 2026.
These “Priority Reward” coupons are designed to be stackable with one “Basic Reward” coupon, offering customers the potential for greater combined discounts at the point of sale. Users are advised that in the event of a refund, the voucher amount will not be reimbursed, and the used voucher will not be reissued.
McDonald’s Introduces New Seasonal Menu Items
The discount campaign aligns with McDonald’s Hong Kong’s aggressive seasonal rollout, featuring several highly anticipated limited-edition products.
1. KITKAT® Pistachio Sundae Series:
Since January 15, McDonald’s Dessert Stations have introduced the new KITKAT® Pistachio Sundae Series. This line includes the Pistachio Parfait, which features a fusion of pistachio soft serve, rich chocolate sauce, pistachio crumbles, and a wafer stick made with 72% dark chocolate imported from Japan. The series starts affordability, with items priced from HK$8.
2. Lunar New Year Favorites Return:
In preparation for the Lunar New Year celebrations, McDonald’s has brought back the popular Prosperity Burger series (招財福堡), alongside the return of the fan-favorite Twisty Fries (扭扭薯條) and Green Peppercorn Chicken Wings (青花椒味雞翼).
Furthermore, the restaurant chain has partnered with Sanrio characters My Melody & Kuromi for themed packaging and exclusive merchandise. Customers purchasing selected New Year meal sets, such as the Golden Crunchy Potato Beef Burger Set, from January 9 onwards, will receive a complimentary set of “Good Fortune Envelopes with Mini Fai Chun” (mini spring couplets), while supplies last. The My Melody & Kuromi packaging, featuring festive motifs like gold, fireworks, and peach blossoms, enhances the seasonal dining experience.
This combined strategy leverages an instant digital payment discount and the excitement of returning seasonal food items and merchandise to capture a significant share of consumer spending during the start of 2026. Interested customers should act quickly to claim their limited-supply vouchers via the AlipayHK platform. Usage details and the coupon claim link are available on the official AlipayHK promotional page.