A modest siu mei (roast/side dishes) shop in Quarry Bay, Hong Kong Island, has unexpectedly captured the attention of local food enthusiasts and office workers by offering an astonishingly low-priced breakfast set for just HK$20, substantially undercutting major fast-food chains. The two-dish establishment, Omakaze (阿媽家姐), located on Hoi Kwong Street, garnered widespread virtual applause after a patron shared the “miracle” deal on the popular Facebook group “Hong Kong Café and Gourmet Concern Group,” where the offer was hailed as offering “time-travel pricing” in one of the city’s highest-cost districts. The value meal, available during morning hours, includes a choice of a hotdog or sandwich paired with either a coffee or milk tea, challenging inflation-driven food costs across the city.
Unprecedented Value in High-Rent District
The discovery highlights a rare instance of extreme food value on Hong Kong Island, where rents and operational costs typically demand higher price points. The breakfast set, affectionately dubbed the “Hoi Kwong Street Miracle $20 Breakfast” by netizens, is offered daily at the store, primarily known for its lunch and dinner cha chaan teng-style offerings. For the standalone price of just HK$15, customers can purchase the sandwich or hotdog, but the bundled deal with a classic Hong Kong beverage for only $5 more has been the main draw.
Online comments quickly filled the original post, with users praising the retailer for offering “conscience breakfast” and questioning how the small business could maintain such low prices amid escalating commercial rents. Many working professionals in the Quary Bay area, long accustomed to paying upwards of HK$35 for comparable breakfast sets at chain eateries, expressed their intention to visit the locale immediately.
Key Offer Details at OmakaZe (阿媽家姐):
- Offer: Hotdog or Sandwich + Coffee or Milk Tea
- Price: HK$20
- A la Carte Price: Hotdog or Sandwich for HK$15
- Location: G/F, No. 7-9 Lung King Building, Hoi Kwong Street, Quarry Bay
The Broader Trend of Value Hunting
The viral success of Omakaze’s breakfast deal reflects a broader consumer trend in Hong Kong: the increasing demand for high-value food options amidst economic uncertainty and rising daily expenses. While large chains like Café de Coral or Maxim’s often rely on promotional flash sales—such as the upcoming three-day takeaway event at Fairwood’s group member TBC, offering dishes like braised pig knuckle (HK$38) or lamb stew (HK$99) on January 28-30—local, independent eateries are increasingly finding fame by offering consistent, competitive pricing.
The attention currently afforded to the Quarry Bay spot underscores the city’s deep connection to affordable, quality local cuisine, particularly among the busy workforce seeking a quick and inexpensive start to the day. For those commuting through the area, marking down the address of this hidden gem promises substantial savings over the course of the work week.
Address and Operating Hours:
- Restaurant: OMAKAZE (阿媽家姐)
- Address: Shop 05A, G/F, Lung King Building, 7-9 Hoi Kwong Street, Quarry Bay
- Hours: Monday to Friday, 8:00 AM to 8:00 PM
The viral spread of such local bargains on social media platforms like Facebook continues to empower consumers, driving traffic to small, community-focused businesses willing to go the extra mile on pricing, providing a much-needed antidote to the city’s reputation for high dining costs.