Shoppers across Hong Kong are rushing to stock up as Best Mart 360 launches its “Friendly Buy Thanksgiving Sale,” slashing prices on over 300 household essentials, snacks, frozen foods, and personal care items until September 10, 2026.
The annual mega sale, which has become a fixture for bargain hunters, offers discounts of up to 40 percent across all 160-plus store locations. U Food editors were on the ground to witness the frenzy firsthand and have compiled a comprehensive shopping guide to help consumers maximize their savings.
Limited-Edition Lucky Bags Steal the Show
The centrepiece of this year’s promotion is the $88 Luxury Lucky Bag, valued at $152.90—saving shoppers nearly 42 percent off retail. Each bag contains a curated selection of premium goods, including:
- Zhen Dian braised abalone
- Wu Feng Akita Komachi rice
- Popular Italian espresso candy
- Reusable food保鲜罩 (food covers)
“This is the best deal I’ve seen all year,” said Mrs. Chan, a mother of two who was spotted loading up her cart at a Mong Kok outlet. “The abalone alone is worth more than half the bag’s price.”
Stackable Discounts and Cash Vouchers
Beyond the lucky bags, the supermarket chain is offering a $15 cash voucher for every $100 spent in a single transaction. The voucher can be used within seven days on purchases of $120 or more, effectively creating a secondary discount cycle for savvy shoppers.
CLUB 360˚ members receive additional perks. Loyalty cardholders earn double points every Monday, and those who successfully refer a friend earn a $10 electronic cash voucher. To join, shoppers simply spend $200 in-store and register via the app.
Category-by-Category Breakdown
Frozen and Chilled Foods
- Tao Dim Sum selection (shrimp dumplings, pork buns, sticky rice): $15 each when buying two
- Norwegian frozen salmon fillet (4-pack): $69.90
- Spanish hormone-free pork collar (300g): $25 average price when buying two
- Aqua Feast Vietnamese tiger prawns (500g): $69
Snacks and Beverages
- Asahi Wonda Extreme Coffee: up to 40% off
- PANDO peanuts and sunflower seeds: up to 46% off
- Spicy hot pot vermicelli: buy one, get one free
- White coffee: buy three, get one free (average $24.80 per pack)
- Selected masks and wet wipes: up to 46% off
Alcoholic Beverages
- Whisky purchases include four free cans of soda water
Personal Care
- A range of toiletries, including masks, wet wipes, and cleaning products, are marked down by as much as 40 percent.
Market Context and Consumer Trends
This sale comes at a time when Hong Kong households are increasingly price-conscious. According to recent consumer surveys, over 70 percent of local residents say they are actively seeking discounts on groceries and household items due to rising living costs.
“Sales like this are not just about clearing inventory—they’re about customer retention and building loyalty in a competitive retail environment,” said retail analyst Dr. Li Wei of Hong Kong Polytechnic University. “By offering stackable vouchers and limited-edition lucky bags, Best Mart 360 is creating urgency and rewarding repeat visits.”
What to Know Before You Go
The promotion runs from now until September 10, 2026, while stocks last. Shoppers are advised to:
- Arrive early on weekdays to avoid crowds
- Check the CLUB 360˚ app for exclusive member deals
- Combine the $15 voucher with lucky bag purchases for maximum savings
- Review product availability at individual store locations
Looking Ahead
As Hong Kong’s retail sector continues to evolve, such large-scale promotional events are expected to become more frequent. For those looking to stretch their household budget further, the Best Mart 360 “Friendly Buy Thanksgiving Sale” offers a rare opportunity to stock up on essentials at heavily reduced prices.
For more information, including full product lists and store locations, visit the official Best Mart 360 website or download the CLUB 360˚ app. Terms and conditions apply; all promotions are subject to availability and the retailer’s final discretion.