Hong Kong’s beloved cheese cake brand teams up with vintage camera shop for a limited-edition collaboration that blends indulgence with Instagram-worthy aesthetics.
As Hong Kong’s summer heat intensifies, locals and tourists alike are seeking refuge in air-conditioned cafés that offer more than just a cool escape. Enter LUNA Cafe, the dessert-centric venture from renowned cheese cake brand Luna Cake, which has partnered with cult-favourite film camera retailer Panda Camera for an immersive themed pop-up in Causeway Bay. The collaboration, running now through August 5, 2026, promises free cheese cake tastings, exclusive photo opportunities, and a chance to walk away with a limited-edition film camera套装.
A Sweet Partnership with Vintage Flair
Located on the fifth floor of Hysan Place in Causeway Bay, the LUNA Cafe x Panda Camera pop-up transforms the dining space into a silver-and-grey sanctuary blending minimalist luxury with retro-futuristic design. Visitors are greeted by a life-sized Fujifilm-inspired camera installation in classic black and green, surrounded by vintage film rolls, vinyl records, and analog camera displays. The carefully curated environment pays homage to Panda Camera’s signature aesthetic while offering endless photo backdrops for content creators and dessert lovers.
“We wanted to create more than a café—this is a space where people can enjoy handcrafted desserts while celebrating the nostalgia of film photography,” a Luna Cake representative said.
What’s on the Menu? Limited-Edition Summer Specials
LUNA Cafe has rolled out several new seasonal offerings. The star of the show is the White Peach Oolong Double-Layer Cheese Cake, which combines the floral sweetness of white peach with the earthy depth of oolong tea. The result is a light, refreshing dessert perfect for the sweltering summer months.
Also making a comeback is the upgraded Hokkaido Red Flesh Melon Double-Layer Cheese Cake, now featuring premium Japanese muskmelon for a more intense fruit-forward flavour. The cake’s creamy texture balances the melon’s natural sweetness, making it a favourite among returning customers.
For those seeking a drinkable dessert, the café has introduced four new iced specials:
- Peach Twilight: A sparkling concoction blending white peach, oolong, lemon, and soda.
- Red Melon Cheese Swirl: A thick milkshake made from the upgraded melon cheese cake.
- Classic Cheese Milkshake: A creamy, savoury-sweet take on the original double-layer cheese cake.
- Hojicha Cheese Swirl: A roasted green tea version with a subtle smoky finish.
Each drink is crafted to capture the essence of LUNA Cafe’s signature cakes in liquid form.
How to Get Your Free Cheese Cake and Camera
Through a promotional campaign hosted on the U Lifestyle App, consumers can register for a chance to win one of four prize packages, including a Luna x Panda Camera “Cheese Moment” set featuring a double-layer cheese cake and a limited-edition film camera, a 5-inch White Peach Oolong cheese cake with LUNA餐具, a 5-inch classic Hokkaido cheese cake, or a double-layer cheese cake with drinks for two.
To participate, users must download the U Lifestyle App and follow the event link. The promotion runs until August 5, 2026, with winners selected through a random draw.
Why This Matters for Hong Kong’s Café Culture
This collaboration arrives at a time when Hong Kong’s F&B sector is increasingly blending food with experiential retail. Cafés are no longer just about the menu—they are destinations for social media storytelling, brand discovery, and limited-edition merchandise. By partnering with Panda Camera, LUNA Cafe taps into a rising trend of analog photography among Gen Z and millennial consumers, who value tangible keepsakes in a digital-first world.
“We’re seeing a growing appetite for experiences that combine taste, aesthetics, and collectability,” said a local food culture analyst. “This pop-up checks all those boxes.”
What’s Next for LUNA Cafe?
With the pop-up expected to draw significant foot traffic through August, LUNA Cafe may expand the collaboration to other locations or extend the menu if demand holds. For now, the brand is focused on delivering a memorable summer experience—one slice of cheese cake and one camera click at a time.
For more information or to enter the giveaway, visit the U Lifestyle App or scan the QR codes available at the café.
LUNA Cafe x Panda Camera
Address: Shop 516-517, 5/F, Hysan Place, 500 Hennessy Road, Causeway Bay
Dates: Now through August 5, 2026