Hong Kong, July 2026 – Hong Kong fast-food chain Maxim’s MX has launched a time-limited flash sale on its popular siu mei offerings, slashing prices by up to 40% for a limited period. From now until August 3, customers can purchase a three-item roasted meat combo for just HK$35 or a crispy pork belly and hand-shredded chicken set for HK$68, available exclusively for takeaway during designated evening hours.
The Deal at a Glance
The promotion targets budget-conscious diners looking to add protein-rich sides to their home meals. The HK$35 three-item combo features three classic Cantonese staples: char siu (honey-glazed barbecued pork), white cut chicken, and red sausage (lap cheong). Each portion is designed for easy takeaway—ideal for families who want to “add a dish” (斬料) to their dinner without breaking the bank.
For those craving crunch, the HK$68 set pairs half a catty of crispy roasted pork belly with shredded chicken. The pork belly is known for its crackling skin and savory fat layer, while the chicken offers tender, pull-apart meat. Both items are available daily at all Maxim’s MX outlets while stocks last.
How to Secure Your Order
The flash sale runs exclusively for takeaway orders during specific time windows each day. While the chain has not disclosed the exact hours publicly, loyal customers advise checking the Maxim’s MX Facebook page or arriving at branches shortly before 5:00 PM to avoid disappointment.
- Offer period: Now through August 3, 2026
- Availability: All Maxim’s MX locations, while supplies last
- Restrictions: Takeaway only; cannot be combined with other promotions
- Tip: Go early during the evening rush as quantities are limited
The promotion cannot be stacked with any other discounts, and all images are for reference only.
Broader Implications for Hong Kong’s Siu Mei Market
This aggressive pricing move arrives amid an intensifying price war among Hong Kong’s fast-casual chains. Competitors such as Café de Coral have also launched similar flash deals—recently offering half a catty of char siu for HK$32 and a whole chicken with char siu for HK$79.
Industry observers note that these discounts reflect a broader effort to attract cost-sensitive consumers during a period of economic uncertainty. Siu mei remains a beloved comfort food across income levels, and promotional pricing helps drive foot traffic during slower evening hours.
For the average Hongkonger, this sale represents a rare opportunity to enjoy restaurant-quality roasted meats at near street-stall prices. A three-item combo for HK$35 works out to about HK$11.70 per item—significantly lower than typical market rates of HK$20–30 per type.
What to Do Next
If you plan to take advantage, mark your calendar for the remaining days of the promotion. Maxim’s MX recommends arriving at your nearest branch during the evening pickup window and ordering early, as the most popular items—especially the char siu—tend to sell out fastest.
For those unable to visit in person, consider checking the Maxim’s MX Facebook page for real-time updates on stock availability. And while you’re at it, keep an eye out for similar flash sales from other chains—Hong Kong’s siu mei wars show no signs of cooling down.
Related articles you may find useful:
- Café de Coral’s flash sale: $32 half-catty char siu and $79 whole chicken sets
- 7-Eleven × Ovaltine collaboration: 10 new snack items from HK$11
- Tefal kitchenware flash sale up to 83% off
Prices and availability subject to change. Always confirm with the outlet before purchase.