McDonald’s Brings Back Fan-Favourite General Burger Series with Star-Studded Collaboration and Limited-Edition Collectible Cards

Hong Kong fast-food lovers have reason to celebrate as McDonald’s officially relaunches its beloved General Burger (將軍漢堡) series starting April 27, 2026—this time accompanied by an unprecedented collaboration with iconic screen couple Louis Koo and Jessica Hester Hsuan, a surprise cameo by singer-actor Raymond Lam, and an enticing lineup of new menu items including matcha mochi pie and Japanese-style curry chicken wings.

The Return of a Classic

McDonald’s General Burger series has long held a special place in the hearts of Hong Kong diners. The revived lineup includes the classic General Burger, Egg General Burger, and Double Egg General Burger, all wrapped in packaging adorned with the auspicious “如意結” (ruyi knot) pattern—a traditional Chinese symbol of good fortune and blessings.

For those eager to indulge, the chain is offering a HK$39 set meal price on General Burger combos, available both in-store and through the McDonald’s App.

Louis Koo and Jessica Hsuan: A Reunion Fans Have Waited For

Perhaps the most buzzworthy aspect of this campaign is the reunion of Louis Koo and Jessica Hester Hsuan—widely regarded as one of Hong Kong entertainment’s most beloved on-screen couples. The duo has recorded a brand-new theme song titled “無時空之戀” (Timeless Love), with a surprise guest appearance by Raymond Lam adding an extra layer of excitement for local pop culture enthusiasts.

But the collaboration doesn’t stop at music. McDonald’s is rolling out a set of nine limited-edition “將軍玉子” (General Egg) collectible cards featuring the two stars. From today onwards, customers who purchase any designated four-item meal, five-item meal, or “Big Bite” combo will receive one random card. Collect all nine to assemble a themed poster inspired by the campaign’s music video.

The first wave of five cards is now available, while the remaining four will drop in a second phase—giving collectors a reason to return.

“The cards feature a special ‘glitter-within-glitter’ effect on the rare editions, making them highly sought-after for fans and collectors alike,” a McDonald’s Hong Kong representative noted.

New Menu Items to Tempt Your Taste Buds

Beyond the nostalgia-driven burger lineup, McDonald’s is introducing several limited-time offerings that deserve attention:

  • Japanese-style Sweet Curry Chicken Wings – A bold twist on a classic snack, coated in a mildly sweet curry glaze.
  • Okonomiyaki-flavoured Shake Shake Fries – Furikake-seasoned fries inspired by the iconic Japanese savoury pancake.
  • Matcha Mochi Triangle Pie – A crispy pastry shell filled with creamy matcha custard and chewy mochi.
  • Sesame Mochi Sundae – A cool, creamy dessert topped with black sesame sauce and soft mochi pieces.
  • Grapefruit Coconut Jelly Soda Tea – A refreshing beverage blending citrus, coconut jelly, and tea.

These items are available for a limited time only, so adventurous eaters should act fast.

Smart Savings with McDonald’s App Coupons

McDonald’s is also rolling out 10 exclusive app-only coupons, effective from 11:00 AM on April 27. Highlights include discounts on the new matcha mochi pie and sesame mochi sundae—perfect for those wanting to sample the new desserts without breaking the bank.

Additionally, the McDonald’s App’s loyalty programme now automatically accrues 1 point for every HK$1 spent. For just 180 points, members can redeem a HK$5 discount coupon on the Egg General Burger combo—a practical perk for regular customers.

Broader Implications and What’s Next

This campaign reflects a broader trend in Hong Kong’s fast-food landscape: leveraging nostalgia and celebrity power to drive foot traffic and digital engagement. By pairing a beloved menu staple with a highly anticipated celebrity reunion and collectible incentives, McDonald’s is tapping into both culinary comfort and pop culture fandom.

For fans eager to complete their card collection or try every new item, the window is limited. With two phases of card releases and seasonal menu items available only while supplies last, the coming weeks offer a prime opportunity to experience this campaign in full.

Actionable Takeaway: Download the McDonald’s App before visiting to unlock the best deals and start accumulating points. And if you’re aiming for the full set of nine collectible cards, consider ordering the larger combo meals to maximise your chances.

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