McDonald’s Hong Kong has unleashed a haunting collaboration with global entertainer Jackson Wang and his dark fantasy brand Under the Castle, rolling out a limited-edition menu from October 12, 2026. The partnership casts a sinister glow over the fast-food chain’s Signature Collection, headlined by a black-hued Angus beef burger alongside whimsical desserts and savory snacks designed for Halloween revelry. Available through the McDonald’s app and in restaurants, the promotion offers exclusive discounts and early-access deals for fans eager to embrace the spooky season.
A Dark Twist on a Beloved Classic
The centrepiece of the collaboration is the return of the fan-favourite Triple Cheese Angus burger, now reimagined as the Black Angus version. This gothic makeover features a 100 per cent Angus beef patty, crispy cheese strips, soft New Zealand sliced cheese, and silky white cheese sauce, all encased in a jet-black toasted bun that adds an eerie touch to the meal. For cheese enthusiasts and beef lovers alike, the burger retains its indulgent profile while adopting a visual identity fit for Halloween. McDonald’s has described it as a temporary revival of the Signature Collection, first introduced in previous promotions but now cloaked in shadow.
Playful Desserts and Savory Surprises
Beyond the burger, the lineup includes several eye-catching limited-time items. The Hello Mini Pie arrives in a box featuring two fillings: sweet pumpkin and rich chocolate, wrapped in a flaky pastry shell. Meanwhile, the Big Eye OREO McFlurry combines the classic cookies-and-cream soft serve with strawberry syrup and a googly-eyed chocolate piece, giving the dessert a mischievous appearance. For those seeking heat, the Italian Tomato Baked Chicken Wings offer a tangy, rosemary-scented glaze over tender meat. Customers can also upgrade any combo with Black Truffle Seaweed Shake Shake Fries and Passion Fruit Coconut Soda for an additional charge, rounding out the festive offerings.
Early Access and Money-Saving Strategies
McDonald’s app users gain first dibs on the Black Angus burger from 11 a.m. on October 12, redeeming 180 points plus HK$46 for the burger alone or the same points plus HK$51 for a large combo after 6 p.m. These early-bird deals are valid only on that day.
Starting October 13, the full menu becomes available chain-wide, with app-exclusive coupons offering up to HK$5 off four-item combos featuring the Black Angus burger. A budget-friendly HK$39 Cheese Angus meal can be ordered at counters, kiosks, or via the app, while a HK$92 sharing bucket bundles 16 pieces of classic crispy and Italian tomato chicken wings — ideal for group gatherings. The Halloween-themed desserts are also discounted in the app, with the Hello Mini Pie priced at HK$11.5 and the Big Eye OREO McFlurry at HK$17.5.
Broader Appeal and Next Steps
This collaboration marks the first time McDonald’s Hong Kong has partnered with Jackson Wang’s creative brand Under the Castle, tapping into both pop culture and holiday enthusiasm. The dark visual theme and playful product names are designed to drive social media engagement, inviting customers to tag friends and share their meals online. As the promotion runs for a limited period while stocks last, diners are encouraged to download the McDonald’s app for the best value and to experience the eerie atmosphere before the menu disappears. Whether you are a dedicated fan of the artist or simply looking for a novel way to mark Halloween, this collaboration offers a distinct culinary adventure that blends familiarity with fright.