McDonald’s Hong Kong is launching the fifth installation of its popular Value Monday campaign, ushering in the Lunar New Year season with a series of attractive, time-sensitive deals across its breakfast, lunch, and dinner menus starting February 2nd. The promotion features returning seasonal favorites alongside permanent additions to the value breakfast lineup, catering to cost-conscious consumers seeking affordable meals and exclusive seasonal merchandise.
The campaign spotlights significant savings on popular items, aiming to provide customers with diverse, value-driven choices throughout the day. Key attractions include limited-time main meals and permanent integration of classic breakfast options into the standard value offerings.
Spicy Offerings and Iconic Lunches Return
Central to the midday promotions is the debut of the “Prosperity Sichuan Peppercorn Chicken Wings” in a full meal set. Fans of spicy cuisine can purchase the full meal, including fries and a drink, for the promotional price of HK$39. For app users, adding two pieces of the new Sichuan-spiced wings to any value meal is available for an additional HK$10. Concurrently, the festive favorite, the “Fortune Beef Burger” meal, also returns at the special price of HK$39. These lunch and dinner specials are subject to limited availability and may not be offered at the Ocean Park, Sha Tin Racecourse, or Happy Valley Racecourse locations.
Major Upgrade to Value Breakfast Selection
Breakfast enthusiasts rejoice as the brand significantly enhances its morning value menu. Two highly sought-after items from the McGriddles series are officially joining the “Morning Value Pick” selection. The Maple Pancake Smoked Bacon and Egg Burger combo, including a drink, is now available for just HK$29. Even greater savings are offered on the classic Bacon and Egg Burger combo, which is priced exceptionally low at HK$23.50. Other McGriddles options, including the Crispy Chicken and Pork Sausage versions, remain available at a value price of HK$35 per set.
In addition to savory options, the dessert station is featuring the returning specialty KITKAT Pistachio Parfait. McDonald’s app users can purchase this creamy pistachio soft serve, topped with KITKAT wafer chunks and pistachio nuts, for HK$14, a discount from the regular price of HK$17.
Exclusive Collectibles and Charity Concert Tickets
Aligning with the festive spirit of the Lunar New Year, McDonald’s is also bringing back the highly popular My Melody & Kuromi Red Packet sets. Customers who purchase specific coupon bundles from the Fortune Burger series are eligible to receive a complimentary set of the exclusive red packets, including a mini fai chun (New Year banner). Supplies of these collector’s items are strictly limited and distributed on a first-come, first-served basis.
Furthermore, the restaurant chain continues its corporate social responsibility efforts through a collaboration with Commercial Radio and the Ronald McDonald House Charities. Until April 20th, customers who make a minimum HK$90.30 donation via the McDonald’s App will be entered into a draw to win two tickets to the upcoming “MC Cheung Tinfu x CONSTANCE x Gareth.T” Pop Music Concert. Multiple donations increase the chances of winning, contributing funds toward assisting children and their families during serious illness.
These promotional waves provide a timely opportunity for consumers to enjoy both meal deals and unique seasonal merchandise ahead of the Lunar New Year celebrations. Customers are reminded that all offers are subject to specific terms, validity dates, and limited stock quantities, urging quick redemption to secure their desired items.