Grand opening celebrations bring exclusive deals for loyal customers and newcomers alike
Residents of Jordan and those along Austin Road have a fresh shopping destination to explore. PARKnSHOP will officially open its newest branch at 118-120 Austin Road on Thursday, September 10, with a ribbon-cutting ceremony scheduled for 9:00 a.m. To mark the occasion, the supermarket chain is rolling out a series of limited-time promotions for its MoneyBack loyalty program members, including free Knorr chicken broth and Zespri gold kiwifruit for shoppers who meet a minimum spending threshold.
MoneyBack Members Enjoy Free Groceries with Minimum Spend
From September 10 to 16, MoneyBack members who visit the new Austin Road store and present the MoneyBack mobile app can claim complimentary items based on their purchase amount. The offers are straightforward:
- Spend $100 or more: Receive one 1-litre pack of Knorr Pure Fresh Chicken Broth (retail value $17) — perfect for soups, stews, or quick noodle dishes.
- Spend $150 or more: Get the chicken broth plus three Zespri Gold Kiwifruit (combined value $19.50), offering a refreshing and vitamin-packed bonus.
These promotions are exclusive to the new Austin Road location and cannot be combined with other offers. Terms and conditions apply; shoppers are encouraged to check with store staff for full details.
New Members Welcome with Complimentary Snacks
For those who have not yet joined the MoneyBack program, the opening weekend presents an easy incentive. During the first three days — September 10 to 12 — any customer who successfully registers as a new MoneyBack member in-store will receive a free bag of Lay’s Original Potato Chips (28.3 grams) with no purchase required. This is a simple way to start earning rewards while enjoying a crunchy treat.
The supermarket chain has been expanding its loyalty programme in recent years, aiming to build stronger relationships with neighbourhood shoppers. The Austin Road branch is expected to serve both daily commuters and local families, offering a wide range of groceries, fresh produce, and household essentials.
Location and Event Details
The new store occupies G/F, Shop 1-2, Yip Kwong Commercial Building, 118-120 Austin Road, Jordan — a convenient spot near the junction with Nathan Road. The grand opening ceremony will take place at 9:00 a.m. on September 10, with additional surprises and limited-edition deals available that day only.
Visitors are advised that all promotional items are while stocks last, and product images are for reference purposes only. The offers cannot be redeemed at other PARKnSHOP branches.
Broader Impact on Hong Kong’s Grocery Landscape
This opening comes as major supermarket chains continue to invest in physical stores despite the rise of online grocery delivery. By launching an attractive membership-only campaign, PARKnSHOP is reinforcing the value of its loyalty ecosystem — a strategy that rewards frequent shoppers and encourages repeat visits. For residents in the Jordan and Austin Road area, the new branch provides an additional option for everyday shopping, potentially easing congestion at nearby markets.
Whether you are a long-time MoneyBack member or considering signing up for the first time, the next week offers a genuine opportunity to stock up on staples while enjoying free extras. Mark your calendar for September 10, and bring your app along.