ParknShop’s exclusive culinary label, Baker’s Choice, has launched its highly anticipated “Black Diamond Gilded Lunar New Year Pudding Series,” introducing a fusion of innovative flavors and luxurious ingredients just in time for the Dragon Year celebrations. Available now across all ParknShop Baker’s Choice outlets, the collection builds on its four-year reputation as a market leader in festive savory and sweet treats, offering customers limited-time discounts, including 12% off when purchasing three items, alongside exclusive add-on promotions on select gourmet condiments and traditional snacks until mid-February.
Elevated Classics Meet Modern Luxury
The new “Black Diamond Gilded” series, proudly produced in Hong Kong using premium ingredients, aims to redefine the traditional gao (pudding) experience. Designed for both personal indulgence and sophisticated gifting, the three featured premium items showcase global ingredients masterfully integrated with local culinary traditions:
- Black Truffle Turnip Pudding (HK$108/box): This savory delicacy elevates the classic lo bak gao with the earthy richness of Italian summer black truffle, mushrooms, and extra virgin olive oil. The combination expertly balances the natural sweetness of the turnip with the truffle’s inherent saltiness, resulting in complex, layered flavors.
- Hairy Crab Roe Turnip Pudding (HK$108/box): A gastronomic treat for enthusiasts of premium seafood, this pudding features roe sourced from rigorously hand-selected hairy crabs from Jiangsu Province, offering an intense, opulent umami profile.
- Salted Egg Yolk Custard Pudding (HK$88/box): Blending the smooth, creamy texture of custard with the unmistakable sandy grain and profound aroma of salted duck egg yolk, the kum saw nai wong gao provides a uniquely unforgettable sweet and savory experience.
Return of Timeless Favourites
Alongside these high-end newcomers, Baker’s Choice ensures that beloved traditional flavors remain accessible. A wide range of classic festive puddings, priced at an affordable HK$46 per box, are available for those seeking familiar comfort:
- Coconut Nian Gao: Known for its soft, chewy texture and fragrant coconut notes.
- Classic Turnip Pudding: A traditional, savory staple packed with authentic turnip, savory preserved meats, and dried shrimp.
- Taro Pudding: Dense and rich, boasting the creamy, concentrated flavor of taro.
- Date Paste Pudding: Prepared using traditional methods and premium dates, valued for its nourishing and restorative qualities.
The selection also features contemporary variations, including Coconut Purple Sweet Potato and Taro Pudding, Earl Grey Tea Nian Gao, offering a subtle floral tea aroma, providing diverse options for every palate.
Limited-Time Promotional Offers Maximise Value
To enhance the festive shopping experience, ParknShop is rolling out several value-added promotions valid for a limited period. Customers purchasing three or more Lunar New Year puddings through February 12th will automatically qualify for a 12% discount (88% off total).
Furthermore, shoppers can take advantage of various redemption offers on complementary goods, facilitating a complete festive larder:
- Spice Boost Redemption (Valid Feb 6 – Feb 19): Add HK$15 to redeem a 500g bottle of Sriracha Hot Chili Sauce or a 510g bottle of Kam Kiu Tui Chili Sauce (original value HK$18).
- XO Sauce Upgrade (Valid Feb 6 – Feb 12): Add HK$20 to redeem an 80g jar of Lee Kum Kee Supreme XO Sauce (original value HK$29.9).
- Traditional Snack Redemption (Valid Feb 6 – Feb 15): Add HK$34 to redeem choice of traditional Cantonese snacks, including Mei Kei Heung Egg Twist (200g), Ox-Ear Biscuits (250g), or Sesame Balls (350g) (original value HK$42).
These redemption offers apply to single transactions and exclude the already purchased pudding items. Given the high demand for Baker’s Choice seasonal specialities, consumers are advised to secure their orders early, as offers are subject to limited stock. This extensive collection underscores ParknShop’s commitment to providing both quality and innovation in Hong Kong’s highly competitive Lunar New Year food market.