Hong Kong’s beloved bubble tea chain, Sharetea (歇腳亭), is rolling out a substantial second phase of its 16th-anniversary celebration, offering patrons deeply discounted and complimentary beverages throughout January. Following the successful launch of its $16 pearl milk tea promotion, the brand is now spotlighting its Peach Oolong Pure Tea with a limited-time $10 add-on deal and a strategy for customers to secure a drink for free. These promotions are available immediately and run until the end of the month across all Sharetea locations, aiming to reward long-standing fan support with “throwback prices.”
Unveiling the Second Wave of Anniversary Deals
The core of the current anniversary campaign centers around the aromatic Peach Oolong Pure Tea. From now until January 31st, customers purchasing any regular-priced beverage at Sharetea can add a cup of the Peach Oolong Pure Tea for just $10. This represents a significant markdown, making it an attractive option for bubble tea enthusiasts looking for a light, refreshing alternative to the standard milk tea offerings.
In addition to the deeply discounted pure tea, Sharetea is extending the celebration to another popular item: the Peach Oolong Pearl Milk Tea. This layered beverage, combining the fragrant oolong base with a touch of sweetness and chewy pearls, is available at a celebratory fixed price of $20. This three-week-long special ensures that customers have ample opportunity to enjoy the festive pricing on one of the chain’s seasonal favorites.
Mastering the Free Drink Strategy
For savvy consumers, Sharetea has included a mechanism to secure a complimentary beverage. Between now and January 30th, any customer who purchases two drinks can receive one Peach Oolong Pure Tea absolutely free. This specific incentive encourages group purchases, positioning the brand’s anniversary campaign as a collective sharing experience.
These current offers represent the continuation of Sharetea’s 16th-anniversary campaign, which initially featured the classic Pearl Milk Tea at a “time-travel price” of $16 during specific afternoon “golden hours.” This multiphase approach demonstrates the brand’s commitment to making its anniversary appealing across different customer preferences, from classic bubble tea lovers to those who favor pure tea infusions.
Sharetea’s Enduring Legacy in Hong Kong
Having operated in Hong Kong for 16 years, Sharetea has successfully cemented its status in the city’s highly competitive Taiwanese beverage market. Its enduring presence often evokes nostalgia among local students and working professionals, many of whom have fond memories associated with the brand’s classic range.
These promotions are not merely discount offers; they serve as a visible acknowledgment of customer loyalty over nearly two decades. The brand is effectively utilizing these limited-time deals to drive traffic to its physical locations and generate significant buzz during the typically slower post-holiday period.
Customers interested in taking advantage of these limited-time offers should note that the free drink mechanism (Buy Two, Get One Free Peach Oolong Pure Tea) ends on January 30th, while the fixed-price specials continue until January 31st. Given the history of high demand during previous promotional waves, patrons are advised to visit their nearest Sharetea outlet promptly to secure these deals, as all offers are subject to limited stock availability. Keep in mind that specific terms and conditions, including store operating hours and stock levels, should be confirmed at the point of purchase.