From October 30 to November 5, 2026, Wellcome Supermarket is offering significant discounts on two newly launched products: Japanese Morinaga Pino Rich Matcha Chocolate Ice Cream and locally produced Cross Brand Ovaltine Malt Milk Drink. Available at physical stores and online through Wellcome and its affiliates, this limited-time promotion provides customers with an affordable opportunity to sample innovative flavors and health-oriented beverages while stocks last.
Premium Japanese Ice Cream at a Steal
The Morinaga Pino Rich Matcha Chocolate Ice Cream stands out as a highlight of the promotion. Imported directly from Japan, it features a crisp matcha chocolate shell that envelops a smooth Uji matcha ice cream core. The matcha is prepared using traditional stone-grinding techniques, ensuring a rich, authentic taste that appeals to connoisseurs. At an average price of HK$13.4 per piece, this treat allows consumers to enjoy high-quality dessert without the typical premium cost. The dual-texture experience—crunchy outside meets creamy inside—makes it a satisfying snack for any time of day, particularly for those who appreciate nuanced flavors in frozen desserts.
Nostalgic and Nutritious Beverage Option
For shoppers seeking a drink alternative, the Cross Brand Ovaltine Malt Milk Drink blends the familiar taste of Ovaltine with high-calcium milk. This new offering provides a refreshing take on a childhood classic while delivering 10 grams of protein per pack. Now priced at HK$12, it suits breakfast routines, midday breaks, or light post-exercise refreshment. The combination of comfort and nutritional value appeals to health-conscious consumers and those longing for nostalgic flavors in a modern format.
Promotion Details and Availability
These discounts are accessible across multiple channels, but shoppers should act promptly due to limited supply:
- Promotion Period: October 30 – November 5, 2026.
- Online Accessibility: Offers apply on Wellcome Online, Market Place Online, and yuu Online, in addition to physical store locations.
- Stock Warning: Quantities are restricted, and some products may be exclusive to designated branches. Early purchase is recommended, and checking stock via the Wellcome website or app can save time.
Broader Impact and Consumer Tips
This promotion aligns with Wellcome’s broader effort to diversify its product range by incorporating international trends and functional ingredients. For customers, it represents a low-risk chance to explore premium imports and nutritious drinks. yuu members can also accumulate points on eligible purchases, increasing overall value. As with all promotions, prices and availability are subject to change, so verifying details with official sources or store signage is advisable. For updates, monitor Wellcome’s announcements or consult their customer service.