As living costs continue to climb, Hong Kongers are becoming more deliberate with their spending. In response, the yuu loyalty program has launched a flash promotion that lets members earn a HK$50 e-voucher for Maxim’s Chinese cuisine restaurants simply by spending HK$100 at selected supermarkets. This limited-time offer provides a direct way to offset dining expenses while rewarding everyday shopping habits.
How the Offer Works
To qualify, yuu members must shop at any Wellcome supermarket, Market Place, Oliver’s The Delicatessen, or 3hreesixty and complete a single transaction of at least HK$100. At checkout, they simply open the yuu app to automatically receive the HK$50 e-voucher. This applies to a wide range of purchases, from fresh fruits and vegetables for dinner to household staples like snacks, beverages, and cleaning supplies.
The voucher can then be redeemed at numerous Maxim’s Chinese cuisine outlets for evening dinner. It applies to the main menu with a minimum spend of HK$250 per visit, making it easy for families and friends to enjoy a meal at a more affordable price.
Where to Redeem the Voucher
The e-voucher is accepted across a broad portfolio of restaurants under the Maxim’s Chinese brand. These include:
- Maxim’s Palace
- Chui Garden
- August Moon
- Jade Garden
- Chiu Chow Garden
- Chiu Chow Paradise
- Purple Jade Garden
- Peking House
- Moon Lake
- City Duck
- Maxim’s Duck
- Pat Lam
Whether diners seek refined Cantonese dim sum at Maxim’s Palace, the signature Peking duck at Peking House, or the hearty flavors of Chiu Chow cuisine at Chiu Chow Paradise, the voucher offers flexibility across multiple dining experiences. The promotion runs until December 31, 2026, giving members ample time to plan their visits.
Why This Matters Now
With inflation weighing on household budgets, this promotion helps stretch every dollar. A typical family that spends HK$200 weekly on groceries at Wellcome could accumulate two vouchers per month, effectively saving HK$100 on dining. This kind of value-added benefit is especially relevant when discretionary spending is under pressure.
Beyond individual savings, the initiative also strengthens the link between grocery shopping and restaurant patronage. For local businesses, this drives traffic to both supermarkets and dining venues, supporting the broader food economy.
Broader Implications for Loyalty Programs
yuu’s approach reflects a growing trend among loyalty schemes: creating seamless rewards that connect different aspects of daily life. By partnering with major supermarket chains and one of Hong Kong’s largest restaurant groups, yuu builds an ecosystem where members earn across categories. As the cost-of-living challenge persists, such cross-industry collaborations are likely to expand, offering consumers more integrated ways to save.
For those already in the yuu network or considering signing up, this promotion is a practical step toward smarter spending. Members should check the app for the latest terms and start planning their next grocery run to take full advantage of the offer.